Your brand, your site
- Custom domain and tailored catalog built around your club's identity.
- Curated apparel and accessories selected to complement — not compete with — your pro shop.
- Members-only pricing or offerings where a club wants them.
A Branded E-Commerce Site of Your Own
A dedicated online store built around your club’s identity – for private clubs that aren’t part of the Marketplace, and for destination clubs already on it who need a dedicated shop of their own.
Standalone stores
Not every club can sell alongside others on a shared site. A standalone store puts your crest, your colors, and your catalog front and center at your own web address — while running on the exact same purchasing, decoration, and fulfillment engine that powers the Marketplace, so you get a dedicated storefront without taking on inventory or e-commerce operations.
One solution, two paths in
Private clubs off the Marketplace
Member-only and private clubs that want an online shop for members and their guests, without being listed alongside other destination clubs on a shared site.
Destination clubs who want both
Marketplace clubs that want an additional, fully-branded site of their own — for their website, their members, or their own marketing — alongside their Marketplace presence.
Seamless E-commerce for your club
Same engine, no added work
- Purchasing, decoration, and fulfillment handled the same way as the Marketplace.
- No new inventory, staffing, or shipping operations for the club to manage.
- Fast launches.
Flexible commercial terms
- Same royalty structure as our marketplace.
- Small onboarding and annual hosting fee.
- Offer targeted discounts to members and use F&D for annual gifting.
Fast to launch
- Most standalone sites follow a Marketplace launch within days.
- Private standalone stores launch in about three weeks.
From our partners
Fescue & Dunes have solved a problem that myself and other Head Professionals and General Managers have. We're trying to do twelve months' business in five and a half months. Managing inventory on a website, keeping it updated, processing orders and dispatching products is something most clubs simply don't have the capacity for.
Colin Starrett
County Sligo Golf Club
E-commerce is effectively a full-time job. Building the website is one thing. Then you've got fulfillment, shipping, taxes, customer service, stock management and everything else that goes with it. Fescue & Dunes removes all of that complexity. They handle everything. The club doesn't need to worry about fulfillment or logistics and yet still benefits from an additional revenue stream.
Michael McAllan
PGA Professional, Nairn Golf Club
Frequently asked questions
Find answers to common questions about our services, process, pricing, & project delivery.
No. Private clubs can launch a standalone store without Marketplace participation.
Yes, a club with a standalone site can also have a storefront on the larger Fescue & Dunes website. Of course, a standalone store only is an option as well.
We purchase all of the inventory that we sell. We purchase most of the apparel and outerwear as ‘blanks’ that are decorated as sold on the marketplace. This allows us to have a broader spread of products from our partners. Our catalog is made up of premium golf apparel and accessories. We work with key partners who we believe make some of the best products in the industry. Much of our catalog will complement what you currently sell.
THE OTHER LINES
One engine. Three ways to sell.
Direct Ship
An in-store module that sells what's not on the shelf, decorated on demand and shipped to the golfer.
Learn More
Brand Studio
Logo refinement and design work so every mark we embroider represents the club well.
Coming Soon